Interactive Media

Engage your target market and increase share of voice with our dynamic multimedia opportunities

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Webinars

(60–75 minutes)
Spotlight your expertise and thought leadership to our readership.

  • Our premiere turnkey lead-generation vehicle
  • You provide the topic, we do the rest, from editorial consulting to event management to extensive promotion and reporting
  • Webinars continue to generate leads well after the event

eNewsletters

Align your brand with up-to-the-minute news and innovative research developments from the field.

  • Content combines current topics in the journal matched with your educational message
  • Features your brand or product prominently in every issue
  • Targeted to the journal that reaches your audience, and written and approved by our editorial team

Sponsored Subscriptions

Reach and interact with your target audience by sponsoring a year-long online subscription to one or more of our journals.

  • Engage your audience with a branded welcome letter and customized email campaign
  • Enhance engagement with short videos, webinars, or questionnaires
  • Receive targeted feedback via quarterly surveys to readership
  • Gauge impact with quarterly reports on usage, data on most-read articles, and survey results

eBooks

Develop a customized collection of content to heighten brand awareness and generate new leads.

  • Aligned with a specific journal and audience while keeping your brand front and center
  • Provides exposure to your related multimedia content and educational resources
  • Delivered in a digital format optimized for easy viewing on tablets, smartphones, and desktop computers

Podcasts

Showcase your leadership in an exclusive podcast series on a specific topic

  • Leverage our network of experts or develop podcasts with your team
  • Include an audio commercial for your brand or product before each podcast
  • Multichannel distribution to your target audience through the relevant journal microsite, email, and social media

Web Briefs

(10–15 minutes)
Demonstrate how your products or technologies solve critical problems to leaders in the field.

  • Feature an expert from your organization or an industry specialist
  • Adapt materials from a current campaign or presentation
  • Marketing support includes visibility on a relevant journal microsite and an email campaign

Videos

Promote critical science with creative visual storytelling to engage your target audience.

  • A unique tool demonstrating expertise on a hot topic
  • Positions your brand alongside informational, in-demand content
  • Place your branding throughout or include a brief pre-roll advertisement

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